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A Burning Desire
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When Spanish explorer Hernan Cortez conquered Mexico in 1519 he faced overwhelming
odds....tens of thousands of Aztec warriors against his 400 soldiers.
When his troops began to mutiny, Cortes ordered all but one of his 11 ships to be
scuttled and sunk so there was no avenue of escape. Then he called his troops with a
stirring speech.
Conquer or die. Those were the options
Desire
- Comes From Within
- The Starting Point For All
Achievement
- Is An Accurate Picture Of What You Will
Become
To Achieve Something You've Never Done Before, Is Going To Require You
To Become Someone You've Never Been.
All great success ultimately begins with an idea, but what makes ideas
become reality is the fuel of human desire. An idea by itself can give you a temporary
feeling of inspiration, but burning desire is what gets you through all the perspiration
necessary to overcome the inevitable obstacles along the way.
Take a moment to think about the goals you've set for yourself. How committed are you to
achieving these goals? Under what conditions would you give up? What if you could
significantly increase your desire to achieve these goals? What if you wanted them so
badly that you knew with absolute certainty that you would absolutely, positively never
ever give up? When you are truly 100% committed to reaching your goals, you move from
hoping to knowing. If you want something badly enough, then quitting is simply not an
option. You either find a way or make one. You pay the price, whatever it takes.
Those with an intense, burning desire to achieve their goals are often referred to as
being "driven." But is this special quality reserved only for a privileged few? Certainly
not. With the right approach, anyone can cultivate a deep, burning desire within
themselves and move to a state of total commitment, knowing with certainty that success
is as inevitable as the sunrise.
So how do you cultivate burning desire? You begin with an outside-in approach, altering
your environment in ways that will strengthen your resolve while eliminating doubt. If
you take the time to do it right, you'll establish a positive feedback cycle, such that
your desire will continue to increase on a daily basis.
Here Are 8 Steps You Can Take To
Cultivate A Burning Desire To Achieve Any Goal You Set For
Yourself:
- Burn The Ships
I'm not going to pull any punches with this one. If your goals are
really important enough to you, then you can start by burning the proverbial ships, such
that you have no choice but to press on. For instance, if you want to launch your own
business, you can begin by making the commitment to quitting your job. Write a letter of
resignation, put it in a stamped envelope addressed to your boss, and give it to a
trusted friend with firm instructions to mail the letter if you haven't quit your job by
a certain date.
One Las Vegas casino manager made the decision to quit smoking. He didn't feel he had the
personal willpower to do it alone, so he took out a billboard on the Las Vegas Strip with
his photo on it along with the words, "If you catch me smoking, I'll pay you $100,000!"
Was he able to quit smoking? You bet!
If you don't burn those ships, you are sending the message to your subconscious mind that
it's ok to quit. And when the going gets tough, as it inevitably does for any worthwhile
goal, you will quit. If you really want to achieve your goals, then you've got to burn
those ships to the ground, and scatter the ashes. If you're thinking that the average
person won't do this, you're right -- that's why they're average.
- Fill Your Environment With Desire Boosters
Let's say one of your important goals is to lose weight. Get some
poster board, and make your own posters that say, "I weigh X pounds," where X is your
goal weight, and put them up around your house. Change your screensaver to a text message
that says the same thing (or to some equally motivational imagery). Get some magazines,
cut out pictures of people who have bodies similar to what you'd like to have, and put
them up around your house. Cut out pictures of healthy food that looks good to you, and
post those around your kitchen. If you work in an office, then alter your office in the
same manner. Don't worry about what your coworkers will think, and just do it! They may
poke a little fun at you at first, but they'll also begin to see how committed you
are.
- Surround Yourself With Positive People
Make friends with people who will encourage you on the path to your
goals, and find ways to spend more time with them. Share your goals only with people who
will support you, not those who will respond with cynicism or indifference. If you want
to lose weight, for instance, get yourself into a gym, and start befriending those who
are already in great shape. You'll find that their attitudes become infectious, and
you'll start believing that you can do it too. Meeting people who've lost one hundred
pounds or more can be extremely motivating. If you want to start a new business, join the
local chamber of commerce or a trade association. Do whatever it takes to make new
friends who will help you keep your commitment.
Although this can be difficult for some people, you also need to fire the negative people
from your life. I once read that you can see your future just by looking at the six
people with whom you spend the most time. If you don't like what you see, then change
those people. There's no honor in remaining loyal to people who expect you to fail. One
of the reasons people fail to start their own businesses, for instance, is that they
spend most of their time associating with other employees. The way out of this trap is to
start spending a lot more time associating with business owners, such as by joining a
trade association. Mindsets are contagious. So spend your time with people whose mindsets
are worth catching.
- <<span class="c10">Feed Your Mind With Empowering Information On A Daily
Basis
Inspirational books and audio programs are one of the best fuel sources
for cultivating desire. If you want to quit smoking, read a dozen books written by
ex-smokers on how to quit the habit. If you want to start a business, then start
devouring business books. Go to seminars on occasion. I advise that you feed your mind
with some form of motivational material (books, articles, audio programs) for at least
fifteen minutes a day. This will continually recharge your batteries and keep your desire
impenetrably strong.
- Replace Sources Of Negative Energy With Positive
Energy
Take an inventory of all the sensory inputs into your life that affect
your attitude -- what you read, what you watch on TV, the cleanliness of your home, etc.
Note which inputs influence you negatively, and strive to replace them with positive
inputs.
I'll give you some good places to start. First, avoid watching TV news -- it's
overwhelmingly negative. Do you really need to hear about the woman who was mauled to
death by her neighbor's dog? Fill that time with positive inputs instead, like
motivational and educational audio programs.
- <<span class="c10">Dress For Success
Whenever you pass by a mirror, which is probably several times a day,
you get an instant dose of image reinforcement. So what image are you currently
reinforcing? Would you dress any differently if your goals were already achieved? Would
you sport a different hairstyle? Would you shower a bit more often?
- Use Mental Programming
This is a Neuro-Linguistic Programming (NLP) technique that will help
you associate strong positive emotions to whatever goal you're working to achieve. Find
some music that really energizes and inspires you. Put on your headphones and listen to
it for fifteen to twenty minutes, and as you do this, form a clear mental picture
Keep in mind that this form of mental programming is already being used on you by
advertisers. Watch a fast-food TV commercial, and you'll note that the food is big,
bright, and animated -- spinning burgers, lettuce flying through a splash of water, ripe
tomatoes being sliced -- and don't forget the catchy tune. So instead of letting others
program your desires for you, take charge and mentally reprogram yourself.
- Take Immediate Action
Once you set a goal for yourself, act immediately. As you begin working
on a fresh new goal, don't worry so much about making detailed long-term plans. Too often
people get stuck in the state of analysis paralysis and never reach the action stage. You
can develop your plan later, but get moving first. Just identify the very first physical
action you need to take, and then do it. For instance, if you've decided to lose weight,
go straight to your refrigerator, and throw out all the junk food. Don't think about it.
Don't ponder the consequences. Just do it immediately.
One of the secrets to success is recognizing that motivation follows action. The momentum
of continuous action fuels motivation, while procrastination kills motivation. So act
boldly, as if it's impossible to fail. If you keep adding fuel to your desire, you will
reach the point of knowing that you'll never quit, and ultimate success will be nothing
more than a matter of time.
If you apply these eight strategies, you'll add so much fuel to your desire that the fire
will never burn out. You'll move towards your goals like a guided missile to its target,
and you'll enjoy the process because you'll be so focused on the positive rewards instead
of the difficulty of the tasks. If you get enough positive energy flowing into you,
you'll soon have positive results flowing out of you. And you'll quickly become the kind
of person that others refer to as "driven."
Steve Pavalina
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